You’re a hero at the end of the month and whore at the beginning.
A car sales guy once told me this. You bust your ass to make your sales goals, celebrate on the 30th and on the 1st, start all over again.
But what about the middle?
The middle for me is usually quite manageable.
And I hate it.
Manageable means there’s time for a nice lunch with that sales rep I’ve been putting off. Time to clean out a file, tidy up my desk, be at the gym by 5:30.
When you’re in business for yourself, manageable means you’re not making any money. Frantic means you are. It’s hard to relax as you wait for the next “thing”, whatever it is, to happen. I’ve made all the calls, media is placed, billing is out, and creative projects are merely perking, not boiling over. (Not to mention the holidays are almost here. Billable hours slow to a freaking crawl.)
Making the most of the middle, this is my goal. Learning to take advantage of a little down time…without panic.
“Whore”. The term seems a little strong. Perhaps “Paid Escort”?
It’s only the 15th…work the phones!
Tags: being busy, entrepreneur, Sales quotas, selling, small business, Workday
How about “strumpet”? It’s got a little touch of Shakespearean charm to balance out the, errr, umm, ahhhh….promiscuity.
And as far as cyclicality goes, either monthly or annually, I used to think I had the rhythms figured out. But in recent years, it just seems random.